Since the partnership began, Barenbrug and AFBI have shared expertise and resources to develop high-performing grass varieties that have significantly benefited the agricultural community. Their collaboration has supported the industry with improved forage and grassland management solutions, enhancing productivity and sustainability for farmers across the globe.
The partnership between Barenbrug and AFBI has resulted in the development of numerous grass varieties that are recognized for their quality, yield potential, and environmental benefits. These varieties are, and will continue to be marketed in the UK, Ireland and the EU by Barenbrug. In the remaining years of the agreement several new varieties from the joint program are still expected to be launched.
Reflecting on the partnership, John Thijssen, CEO of Barenbrug Holding, stated:
"Our collaboration with AFBI has been immensely fruitful, and we are proud of the progress we have made together. As we conclude this chapter, Barenbrug remains committed to continuing our legacy of innovation in grass breeding independently, ensuring our customers continue to receive the high-quality solutions they expect from us.".
Prof Elizabeth Magowan, Director of AFBI’s Sustainable Agri-Food Sciences Division, added:
"The collaboration with Barenbrug has demonstrated the power of partnership in addressing key challenges in agriculture. While this phase of our work ends, AFBI will continue to remain committed to supporting DAERA and the wider NI agri-food industry through delivery of a forward looking grassland research programme. This programme will continue to recognize the importance of locally adapted varieties, under a range of management conditions to support NI farmers adapt to climate change and maximise sustainable production"
Looking Ahead
Both organizations express gratitude for the productive years of collaboration and extend their best wishes for each other's future endeavors. Barenbrug Holding and AFBI will continue to engage with their respective stakeholders, ensuring a smooth transition in the next two years and sustained delivery of innovative solutions for the agricultural industry.
The conclusion of this partnership marks a new era for both organisations, as they pursue their individual visions for the future of grass breeding and agricultural innovation.
About Barenbrug Holding
Barenbrug Holding is a global leader in grass seed innovation, dedicated to advancing forage and turf solutions that enhance agricultural productivity and environmental sustainability. With over 100 years of expertise, Barenbrug continues to pioneer new approaches to grass breeding for farmers worldwide.
About AFBI
The Agri-Food and Biosciences Institute (AFBI) in Northern Ireland is an arms-length body of DAERA and a leading research organisation with a focus on agricultural innovation, sustainability, and economic development. With a strong emphasis on grassland science, AFBI supports farmers and the agri-food sector with cutting-edge research and practical solutions.
Nijmegen, The Netherlands/ Belfast Northern Ireland, December 2024.
